Silicone, Anyone?
October 20th, 2009

Location: Draper, Utah
Date: 20, October 2009
My business used to be housed in an office a few feet from this billboard. Only it was a different billboard back then. I was driving by, saw this, and felt like I couldn’t pass it up. It is poorly designed, to be sure, but I’m not sure that matters so much, at least as far as getting your attention. Whether it would actually result in increased sales, I’m not sure. Probably, since many people don’t appreciate good design, either consciously or subconsiously. As for me, I’m thoroughly offended and would certainly never let Dr. Heidi get her dirty paws on me.

2 Comments so far
It is truly a stroke of genius, to present an image of 5 (or is it 6) babies being able to feed off of an augmented breast. What planet is Dr. Heidi living on?
As a concept, it’s really funny and attention-getting. I can’t get over how much information advertisers want on their boards. If you took this concept, designed it better, and just put the doctor’s name or just the website, I guarantee they would see results. A giant phone number won’t make someone call, but I great idea will ring your phone off the hook.